Executive Team

Michelle McCarthy

Customer Service and Membership Administrator, GS1 Ireland. Contact Michelle to find out how to register to get a barcode in Ireland.

Fionnuala Malone

For all enquiries regarding FMCG (Food, Grocery, Apparel) member communications, social media, advertising and in particular our @bestofirish channels please contact Fionnuala.

Stefan Gathmann

Senior Technical Support for data quality, master data management and barcode verification

Amanda Creane

Healthcare Manager. If you have a query about regulatory compliance for UDI or FMD or the adoption of GS1 standards in Hospitals, please contact Amanda.

Andrea Bruce

Accounts Assistant, GS1 Ireland. For all enquiries regarding debtors or creditors, please contact Andrea.

Shelby Pervorse

Shelby works alongside Michelle in Membership Services. Contact Shelby for help in managing product data in Barcode Manager.

Alec Tubridy

Industry Engagement (Projects) Executive. For information on the Lean & Green Programme please contact Alec.



fTRACE is a GS1 standards-based traceability platform enabling events based traceability recording and multi-party, rights enabled access.

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Egg-cellent Traceability

Riverview Eggs, a family business over 50 years in the running, is one of the foremost food companies in Ireland in terms of its traceability processes

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