The Global Language of Business

An Irish brand is named as one of the most resilient of 2020 - Members' News - Week 02 - 2021

Jan 11, 2021, by Fionnuala Malone - Category: Members' News

Welcome to GS1 Ireland's members' news for week 2. Linwoods launches a new product and an Irish brand is named as one of the most resilient of 2020. Read on for more.

Linwoods Launches New Breakfast Topper Range

GS1 Ireland member, Linwoods, has launched a new product, Crunchy Seed Clusters, which is aimed at the breakfast market. The range has three varieties, Flaxseed & Cranberries, Flaxseed & Nuts and Pumpkin & Chia Seed. The range is high in fibre, protein, Omega-3, and magnesium, the brand said its Crunchy Seed Clusters are ideal for sprinkling on yoghurts, cereals, porridge and overnight oats for an added morning health boost. You can buy Crunchy Seed Clusters from their online store or in stockists nationwide.

crunch-cranberry-bundle

Photo credit: Linwoods

New Members this Week at GS1 Ireland

The companies below joined GS1 Ireland since our last Members News. We would like to take this opportunity to welcome them to the GS1 Ireland community.

Global Harvest Pharmaceuticals (Ireland) - a leading generic pharmaceutical company specializing in developing and marketing injectable hospital products

Moon + Mellow - 100% cotton pyjamas designed in Ireland"

Barbecue Cowboys - beef brisket, pulled pork, Cajun chicken and smoked ribs as well as a range of accompanying sauces

Orca Board - paddleboards designed in Ireland and supporting whale and dolphin conservation

Thrive Café - unprocessed, refined sugar-free and nutrient-dense foods

Kelly Hygiene & Catering - suppliers of hygiene and catering products

Valentia Island Vermouth - vermouth made from 20 different botanicals including locally foraged plants and herbs from the island

Havana Digital Media - Ireland's newest and fastest growing video marketing agency

Linkilonk - Activity tubes for your little ones

A Good Mood Food - delicious dips chock full of goodness to support your insides 

View this post on Instagram

A post shared by Orca Board (@orcaboard)

White Claw named as one of the most resilient brands of 2020

The report, authored by Dipanjan Chatterjee of Forrester, entitled “Brand Spotlight, 2020: Six Brands Shine in the Most Challenging of Years”, identifies six brands that thrived despite adversity in 2020. They include both traditional commercial brands and non-traditional brands; TikTok, White Claw, Walmart, Lululemon, Black Lives Matter and women leaders of countries such as New Zealand, Germany, Taiwan and Finland. White Claw, which is an alcoholic seltzer manufactured by Irish company Mark Anthony Brands International, made the list for "its ability to create a whole new category that was always in plain sight but eluded the big brands". Congratulations White Claw!

KyKy Kids launch their winter sale

Ky Ky Kids, a small family run business specializing in baby bedding and gifts based in Co.Cork, have launched their winter sale, with many items up to 50% off. You can shop KyKy Kids online, but be quick as the sale ends in under two weeks!

That's it for this week, be sure to come back next week for more news from GS1 Ireland members around the country. If you are a GS1 Ireland member and you have some news you would like to share, please get in touch at marketing@gs1ie.org, we would love to hear from you.